Ilus Cosmetics is proud to introduce JOIK to Australia. This natural cosmetic company from Estonia is not just providing beautiful hand made luxury natural cosmetics and bath products. But it is providing you with a link to the beautiful country of Estonia.
The name JOIK comes from the word „joik“ – the ancient singing style of nature-loving Sami people. Joik is a unique form of cultural expression, conveying emotions and describing people, animals and nature. Joik carries on traditions but is at the same time in constant development and in line with contemporary world. The company JOIK carries similar values – we appreciate ancient skills of using nature to the best advantage of health and wellbeing but evolve continuously and create products that suit modern people and carry emotion.
Northern, pure and minimal style.
Using nature to our best advantage, but also caring for nature.
All the goodness from nature combined with luxurious emotions of scent and colour.
JOIK is natural luxury.
JOIK story began in year 2005, when company founder Eva-Maria Õunapuu was searching for high-quality scented candles to burn them during dark and cold autumn and winter nights. Finding suitable candles turned out to be harder than expected.
She did not want to burn petroleum-based paraffin candles and was constantly disappointed in the aromas of scented candles. The only solution she saw was to get into the exciting world of scented candles herself and learn to make high-quality, clean-burning candles that are true to the promised aroma.
She found a suitable alternative to paraffin in natural soy wax and the next step was to find desired aromas. The process of getting the candles exactly right was long and full of nuances. However, it was worth it and finally the candels turned out so good that other people likied them also and so the idea to start selling them was born.
Step by step the hobby turned into a business and a successful company grew out of it. Over the years natural cosmetics were added to the line, starting with soaps, body oils and bodycreams, bath products and finally hand and foot care and facial range. The most important aspect of JOIK products has always been high-quality ingredients that are as natural as possible. A long process of research and testing precedes the launch of all new JOIK products – all for the satisfaction of our clients.
Thanks to hard work JOIK is now the most successful Estonian natural cosmetics brand. JOIK products are sold in best stores all over the country. Such success has only been possible thanks to our clients who share our values.
All JOIK products are hand-made in Estonia. We control with utmost care the ingredients used in our products and we love what we do. All our products are as natural as possible and caress the body with best ingredients, offering pleasure to mind and soul with beautiful design and excellent aromas.
View the full JOIK Australia range. Click here
Want to sell JOIK in your store in Australia? Please contact us at JOIK@iluscosmetics.com.au
Want to learn more Visit JOIK.ee
Want to learn more about Estonia